Penny

The AI answering service that tells callers the truth.

Penny answers your business line in one ring, around the clock, in English and Spanish — books the job, captures the lead, and texts you the summary while you’re on a ladder. When a caller asks whether she’s a real person, she says she’s an automated assistant — because the trust is the point.

Don’t take our word for it

Call Penny right now.

This is a live line answered by Penny herself — not a recording. Hear how fast she picks up and how she handles a real conversation.

(224) 257-3735
  • Ask to book a service appointment and watch her check the calendar and lock in a time.
  • Interrupt her mid-sentence — she stops, listens, and picks up where you took her.
  • Ask her straight up if she’s a real person and hear how she answers.
  • Describe an after-hours emergency and listen to how she triages it.
Why Penny

Most AI hides that it’s AI. Penny doesn’t.

The whole category sells the same trick: an answering service built to pass for a person and hide that it’s AI. We think that’s backwards. Pretending costs you the moment a caller catches on — and they do catch on.

Penny answers warmly, talks like a sharp front-desk hire, and lets callers interrupt her mid-sentence. But when someone asks whether she’s real, she tells them she’s an automated assistant. Your customers get a straight answer, you get the booking, and nobody feels tricked.

What she does

An answering service that actually answers.

Not voicemail. Not a call center taking a message for you to chase down later. Penny holds the conversation and finishes the job.

Picks up in one ring, 24/7

Every call, day or night, weekends and holidays included — and unlimited calls at once, so a storm-week rush never hits a busy signal. No hold music, no “your call is important to us.”

Books the appointment

She checks your live calendar, offers open slots, and writes the appointment in during the call — then texts and emails the caller a confirmation. Need to move it? She reschedules or cancels on the next call.

Answers in English and Spanish

Penny detects the caller’s language and switches mid-call if they do — your Spanish-speaking customers get the same warm front desk, not a callback they may never get.

Captures the lead — and tells you

Name, number, address, and the reason they called, written to the call record. You get a post-call summary by text and email, plus a daily digest — nothing gets lost between the ring and the callback.

Transfers a live caller to you

When a call needs a human now, Penny warm- or blind-transfers it to your cell or the on-call line — and screens spam and robocalls before they ever reach you.

Works with the tools you run on

Bookings land in Google Calendar or Outlook, leads flow into Jobber, Housecall Pro, ServiceTitan, HubSpot, or Salesforce, and your team gets pinged in Slack — automatically, the moment a call ends.

AI vs. human

AI answering service or a human call center?

Both answer your phone. They bill differently, scale differently, and break differently. Here’s the honest comparison — the actual dollar figures live in our cost guide.

AI answering service (Penny)Human answering service
Who answersSoftware trained on your business — the same voice every time, no shift changes.A rotating pool of agents at a call center, often handling several businesses at once.
How you’re billedA flat monthly rate, so a storm-week call flood costs the same as a quiet Tuesday.Per minute or per call, so your bill spikes exactly when you’re busiest.
What happens on the callPenny books the appointment into your calendar, texts the caller a confirmation, and can warm-transfer a live caller to you when it can’t wait.Most plans take a message; live booking and intake usually cost more.
LanguagesEnglish and Spanish, auto-detected and switched mid-call — at no extra charge.Bilingual agents are often a premium tier or a separate, pricier line.
When it worksAround the clock by default — nights and holidays are not an upcharge.24/7 coverage is real, but you pay staffed-seat rates for the overnight hours.
Whether it’s honestWhen a caller asks, Penny says she’s an automated assistant.A person, so the honesty question never comes up — but you pay for every minute of it.

Want the real 2026 numbers? Our answering service cost guide lists per-minute and per-call rates from the big names, every figure dated and sourced. Read the cost guide.

For small business

Built for the shop where you are the front desk.

You can’t answer the phone with your hands in a panel or your head under a sink. A missed call is a missed paycheck — and most callers don’t leave a voicemail, they just dial the next name on the list.

No receptionist to hire

A full-time front-desk hire is a salary, benefits, and a desk. Penny is a flat monthly rate that answers more hours than any one person could.

Pew puts a number on it

Pew Research found 67% of U.S. adults don’t answer calls from unknown numbers — so the customer dialing you for the first time is the one most likely to hit voicemail. Penny picks up before that happens.

Keep your own number

You forward your existing business line to Penny — same number on your truck, your cards, and your listings. We have step-by-step carrier guides for every major provider, so setup takes minutes.

Less than one missed job

Plans start at $29 a month, and you can start a free trial with no credit card. For most trades that’s less than the profit on a single job — and Penny’s job is to make sure you don’t lose that one.

Penny works the night shift too. See how she handles after-hours calls, or find the playbook for your trade in our answering service by industry hub.

Pricing

Less than the cost of one missed job a month.

Every plan includes booking, lead capture, and a real phone number. Start free — only pay once Penny is earning her keep.

Starter
For solo operators who can’t answer every call.
$29/mo

Includes 60 minutes/mo (~20 calls)

  • 60 minutes included (~20 calls)
  • $0.48/min overage
  • Answers unanswered & overflow calls
  • Custom greetings
  • CRM & field-service integrations
  • Appointment booking & lead capture
Most popular
Pro
For growing shops that live and die by the phone.
$99/mo

Includes 220 minutes/mo (~73 calls)

  • Everything in Starter
  • 220 minutes included (~73 calls)
  • $0.45/min overage
  • Can answer all of your calls
  • Smart call routing & warm transfers
  • Multiple numbers & locations
Business
For multi-tech teams and busy offices.
$199/mo

Includes 500 minutes/mo (~167 calls)

  • Everything in Pro
  • 500 minutes included (~167 calls)
  • $0.40/min overage
  • Priority support & onboarding
  • The most included minutes

All plans: no setup fees · keep your number · cancel anytime.

AI answering service FAQs

What owners ask us.

Still deciding? Call the demo line and put Penny through her paces yourself.

An AI answering service is software that answers your business phone with natural, conversational speech instead of routing callers to a recording or a call-center agent. Penny greets the caller, answers the basics — your hours, service area, and services — books the appointment into your Google Calendar, and captures the lead’s details, all during the call and around the clock.

Only if they ask — and then yes, Penny tells them. She answers warmly and naturally, but when a caller asks whether she’s a real person, she says she’s an automated assistant. We won’t build a service that tricks your customers, and we think the honesty is exactly why they’ll trust the booking.

That’s who it’s built for. If you’re running the work and the phone at the same time, the calls you miss are the jobs you lose — and Pew Research found 67% of U.S. adults don’t answer unknown numbers, so a new customer who reaches voicemail rarely calls back. Penny answers every call in one ring, 24/7, for a flat rate that’s usually less than the profit on one job.

A traditional answering service routes your calls to a call center where an agent takes a message for you to act on later, and bills you per minute or per call. Penny answers instantly, books the appointment into your calendar during the call, and charges a flat monthly rate. See our answering service cost guide for a side-by-side of the real prices.

She books. Penny checks your live calendar, offers open slots, and writes the appointment in while the caller is still on the line — then texts and emails the caller a confirmation, and can reschedule or cancel on a later call. On the calls that need a human now, she warm- or blind-transfers to you, or takes a detailed, urgency-flagged message and logs the whole call with a transcript. Don’t take our word for it — call the demo line and book a job with her live.

Plans run $29, $99, and $199 a month, each with a block of included minutes — a flat rate, not per-minute call-center billing. Every plan answers 24/7, books real appointments, and captures the lead. Our cost guide breaks down how that compares to per-minute and per-call human services.

Yes. Penny answers in English and Spanish, detects which one the caller is using, and switches mid-call if they do — so your Spanish-speaking customers get the same warm front desk, at no extra charge.

Penny books into Google Calendar or Outlook, and pushes leads and call data into the tools you already run on — Jobber, Housecall Pro, ServiceTitan, HubSpot, Salesforce, Calendly, QuickBooks, and Slack, plus Zapier and signed webhooks for everything else. You keep your existing business number and forward your line to her; we have step-by-step carrier guides to make it quick.

By industry

An answering service that speaks your trade.

Stop sending customers to voicemail.

Give Penny your number and let her answer the next call. You’ll have her booking jobs before your coffee’s cold.

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