AI receptionist for towing and roadside companiesThe towing answering service that never leaves a driver on hold

A blown tire on the interstate at 2 AM doesn’t go to voicemail. Penny answers every call in one ring, gets the location and the vehicle, flags the safety risk, and warm-transfers your on-call driver — while your last truck is still hooking up.

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Don’t take our word for it

Call Penny right now.

This is a live line answered by Penny herself — not a recording. Hear how fast she picks up and how she handles a real conversation.

(224) 257-3735
  • Call and say you’re stranded — listen to Penny lock down your location before anything else.
  • Ask her to book a flatbed for tomorrow morning and watch her offer real time slots.
  • Ask her point-blank if she’s a real person — she won’t dodge it.
Phones in towing

The calls towing and roadside companies actually miss.

The 2 AM roadside call

A stranded driver on the shoulder isn’t leaving a voicemail — they’re hanging up and calling the next tow company in the results. Penny answers in one ring, day or night, so that call is yours.

One driver, three calls

When your only truck is winching a car out of a ditch, the next two callers hit a busy signal and they’re gone. Penny takes every overflow call in parallel and queues the jobs your driver can’t pick up live.

Wrong location, wasted run

“I’m on the highway somewhere” costs you a dead-mileage run and an angry customer. Penny pulls the exact location — mile marker, cross street, or a dropped pin by text — before your driver ever rolls.

Motor-club calls you can’t miss

Miss a dispatch window from a club or insurer and the job — and the contract standing — goes to another operator. Penny captures the call, flags the urgency, and pings your on-call number instantly.

Listen in

A real towing call, booked end to end.

A late-night roadside blowout — location pinned, vehicle captured, and warm-transferred to the on-call driver in under two minutes.

pennyassistant.com/calls/live · 00:48
Inbound call · Anchor Bay Towing & Recovery
Penny is speaking · transcribing live
Penny
Anchor Bay Towing & Recovery, this is Penny. Are you somewhere safe right now?
Curtis (caller)
Yeah, I’m pulled onto the shoulder. My tire blew out and I can’t get the spare on.
Penny
Okay, good — stay buckled in with your hazards on. Can I get your name and the best number to reach you?
Curtis (caller)
Curtis Doyle, this number’s fine — 555-0148.
Penny
Thanks, Curtis. Where are you exactly — a highway and mile marker, or a cross street?
Curtis (caller)
I-90 westbound, just past the exit 12 sign.
Penny
Got it. What are you driving — make, model, and is it front- or all-wheel drive?
Curtis (caller)
A 2019 Honda CR-V, all-wheel drive.
Penny
Perfect — all-wheel means we’ll send the flatbed so nothing gets damaged. I’m connecting you to our on-call driver now to confirm your ETA — stay on the line one second.
Curtis (caller)
Thank you, I really appreciate it.
Penny
Of course, Curtis. Texting you a pin to confirm your spot — hang tight, help’s on the way.
Captured automatically
Name
Curtis Doyle
Location
I-90 WB · past exit 12
Vehicle
2019 Honda CR-V · AWD
Service
Flatbed tow · roadside
Synced to Jobber & calendar
Do the math

What does voicemail cost you?

Plug in your own numbers — the defaults are sourced, not invented.

Default job value: $109 AmeriFreight — average U.S. towing cost (as of 2024-12-11). Adjust to your numbers.

What voicemail costs you

If you miss 6 calls a week and close 50% of them at $109 a job, voicemail is costing you about

$1,416/month
Penny starts at $29/month — about 4 booked jobs pays for a whole year of her answering.
The playbook

How Penny handles Towing calls.

This is documentation of what she actually does — configured to your services, your calendar, your rules.

What she asks every caller
  • Caller’s name, callback number, and whether they’re in a safe spot
  • Exact location — highway and mile marker, cross street, or a texted pin
  • Vehicle: make, model, drivetrain, and whether it’s in gear or rolls freely
  • The situation — breakdown, flat, lockout, jump-start, accident, or impound
What she books on the spot
  • Scheduled tows and equipment moves your calendar shows open
  • Roadside jobs — flats, jump-starts, lockouts, fuel delivery
  • Flatbed runs for AWD, lowered, or non-running vehicles
What she hands to a human
  • Active accident scenes and injuries — warm-transferred to your on-call driver immediately
  • Motor-club and insurer dispatches, and anything you’ve marked owner-only
  • Callers who ask for a person — she hands the call off, no runaround
After hours

Penny answers 24/7. Roadside emergencies get warm-transferred to your on-call driver under your rules; scheduled tows and equipment moves get booked for working hours.

Works with
Google CalendarJobberSoonHouseCall ProSoonZapierSoon

Google Calendar is live today; the rest are on the roadmap. Every lead and booking is emailed to you now.

Beyond answering

One receptionist, every call handled.

Answers every call, 24/7

Penny picks up on the first ring — nights, weekends, lunch breaks, and when you’re already on the other line.

Books jobs to your calendar

She checks real availability, offers slots, and writes the appointment straight into the calendar you already use.

Captures every lead

Name, number, address, and the reason they called — logged and emailed to you the moment they hang up.

Answers the everyday questions

Hours, pricing, service areas, “are you open today?” — Penny answers FAQs and escalates the calls that need you.

Plays nice with your stack

Books into the tools you already run on.

Appointments land in your Google Calendar today — and the CRM and field-service connectors below are on the way, so leads will flow straight into the tools your team already lives in.

GGoogle CalendarJJobberSoonHHouseCall ProSoonSServiceTitanSoonZZapierSoonCCalendlySoonQQuickBooksSoonHHubSpotSoonSSalesforceSoonOOutlookSoonTTwilioSoonSSlackSoon
More CRM, field-service, and messaging connectors — plus 5,000+ apps through Zapier — are on the roadmap.
Towing questions

What towing and roadside companies ask us.

Still curious? Penny can answer your questions too — give her a call.

Yes — that’s the whole job. She checks the caller is safe, pins the exact location, captures the vehicle and the situation, and warm-transfers your on-call driver right then. Anything that’s an active accident or injury, she hands off to a person immediately instead of taking a message.

She’s set up on your services, so she speaks the way your callers do — flatbed versus wheel-lift, winch-outs, lockouts, jump-starts, drivetrain. She won’t guess at recovery equipment she shouldn’t, but she captures drivetrain and whether the vehicle rolls so your driver shows up with the right truck.

How Penny introduces herself is your call. What we won’t do is fake it: if a caller asks whether she’s a real person, she says she’s an automated assistant — and keeps right on getting their location and a driver moving. A stranded caller cares that someone picked up, not who.

Yes — Penny is fully bilingual. She auto-detects whether a caller is speaking English or Spanish and switches mid-call to match them, so a Spanish-speaking driver on the shoulder gets the same fast dispatch as everyone else.

She warm-transfers urgent roadside and accident calls to your on-call driver, and for everything else she takes a detailed, urgency-flagged message — then texts and emails you the summary instantly, so a missed motor-club dispatch never dies in a voicemail box.

Penny starts at $29/month with 60 minutes of call time included, and plans scale up to 625 minutes. Traditional human dispatch and answering services bill per minute per agent — see our answering service cost guide for the side-by-side math.

More trades

Penny works where the phone rings.

Stop sending customers to voicemail.

Give Penny your number and let her answer the next call. You’ll have her booking jobs before your coffee’s cold.

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