Penny

For the people who pick up the phone.

Penny is the AI receptionist for local business. We built it so a plumber on a job, a stylist mid-cut, or a clinic with a full waiting room never has to choose between the customer in front of them and the one calling in.

Why we built Penny

The phone is still how local business gets done.

For a local business, the phone is the front door. But the calls come while you’re under a sink, behind the chair, or already on another line — and the ones that go to voicemail mostly don’t call back. They call the next name on the list.

The old answers all asked you to give something up: hire a receptionist you can’t quite afford, pay an answering service that reads from a script, or just accept the lost work. We thought there should be a better one.

So we built Penny — an assistant that answers in your business’s voice, understands what the caller needs, books the appointment, captures the lead, and texts you the details before you’ve wiped your hands. It works after hours, on weekends, and during the rush, for a fraction of the cost of a hire.

What we believe

Principles we won’t trade away.

Every call answered

A missed call is a missed customer. Penny picks up on the first ring, every hour of every day, so the work keeps coming in even when you can't get to the phone.

Honest by default

Penny tells callers what it is, never invents an answer, and takes a message rather than guessing. We'd rather under-promise on a call than leave someone misled.

Your customers, protected

Call data belongs to you. We encrypt it, keep it only as long as you want, and never sell it. Trust is the whole product.

Set up in minutes

No hardware, no new number, no IT project. Forward your line, tell Penny about your business, and it starts booking jobs.

Stop sending customers to voicemail.

Give Penny your number and let her answer the next call. You’ll have her booking jobs before your coffee’s cold.

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